Vinyl | How It's Made
While  home consists of what’s under your roof, such as family, friends and  furnishings, don’t forget 
what’s under your feet. Floor coverings also have a  huge influence on your home and home life. In this section 
we explain how vinyl  is made. This information can be very advantageous because it enables you to  understand the 
product’s materials and evaluate its performance aspects: why  certain vinyl floors wear better and longer.
Rotogravure Construction:
  - most  commonly used method for making residential vinyl floors
- offers unlimited       possibilities in pattern and design
- process involves a       print cylinder that spins around while the vinyl's core layer 
(called the       gel coat) passes underneath
- cylinder       systematically prints various colored ink dyes to create the 
pattern
- after the print dyes       are set a clear wearlayer is applied to the surface
- appearance  retention depends on the durability of the wearlayer
Wearlayer: 
  - absolutely critical       to the performance of your vinyl floor
- thickness  varies with each product collection
- generally measured in mils
- thickness of a mil       is about the same as a page in a phone book
- more expensive vinyl       floors have thicker wearlayers
Performance  characteristics:
  - easy to clean
- stays looking like new
- resists staining from normal household products
- doesn't show scratches easily
- easy to clean up spills
- when a floor begins to look old, it is caused       by hundreds of fine hairline 
scratches in the wearlayer